We are Hintsa
For over 20 years, Hintsa has brought sustainably high performance within reach.
Get in touchHintsa is the world’s leading, evidence-based coaching company, helping top athletes and business professionals achieve sustainable success. Driven by science and guided by people, our methods are road tested in the world’s most challenging business and sports environments.
Formula 1 Champions, Fortune 500 CXOs, leading management consultancies, non-profit crisis workers, surgeons, and power plant workers all trust Hintsa to help them live better and perform better. We are proud to be recognised as a thought leader in our field by the World Economic Forum and McKinsey Quarterly.
careers
Join our caring, high performance team
We support our clients by employing a global and diverse network of professionals. Our offices are located in London, Zurich, Abu Dhabi and Helsinki – although our people work all over the world. See our open positions and start your journey with the Hintsa team today.
See open positions
certification
Become a certified Hintsa Performance coach
Do you want to learn the skills to coach at the highest level of business and sports? Join our Hintsa Coach Certification programme and learn the methods that help Formula 1 drivers, Fortune 500 executives and global organisations perform at the top of their game.
Apply to the programmeSeek improvement, not perfection.
From the African plains to the Formula 1 paddocks and the highest level of business – the fascinating story of Hintsa spans over two decades.
In her inspirational TED Talk, our CEO Annastiina Hintsa shows how a better life leads to better performance – and why it’s all about optimising, not maximising.
Hintsa by numbers
+100
We are a network of over 100 professionals ranging from performance coaches to doctors and nurses.
+2000
We have successfully delivered over 2000 intensive 1-2-1 performance coaching programmes.
+500
We are trusted by more than 500 corporate clients. We cover over 40 000 employees in our largest client organisation.
17
Hintsa-supported drivers have won 17 Formula One World Driver’s Championships, including the last 13 consecutively.
96%
Over the past nine seasons, 96% of all Formula 1 races have been won by a Hintsa-supported driver.
8
Hintsa-supported Formula One teams have won 8 World Constructor’s Championships, consecutively from 2014 to 2021.
“Hintsa, a global leader in high-performance coaching for top executives, business professionals and athletes, has created a signature model „The Circle of Better Life“, which helps you to cope with stress factors in your daily busy life.”
Forbes Magazine “People for sure won’t understand it, naturally, because they see it from a distance, but she [Angela Cullen, Hintsa’s performance coach] has been one of the greatest things that’s happened to me in my life.”
Lewis Hamilton, 7-time Formula 1 World Champion “One of the most hotly discussed events at the World Economic Forum was a session on sleep and peak performance. Hintsa’s session was so oversubscribed that the WEF had scheduled a second one for the next day.”
Financial Times “With Hintsa’s coach, our senior leaders worked on goals such as reducing stress, achieving better balance, improving sleep and recovery, and increasing daily energy. Last year, 100% of coaching participants said they achieved positive lifestyle change.”
Sara Holton, Group Head of Talent & Leadership Development at Reckitt “To be able to focus and give your maximum, it’s important to have the right professionals around you. With Hintsa I’ve got a team of people working hard to help me achieve my goals and pushing me forward.”
Sebastian Vettel, 4-time Formula 1 World Champion “The Hintsa program and their holistic approach fitted neatly into what we wanted to achieve and the results, certainly for the Executive team, have been phenomenal. I am certain that our employee wellbeing focus will be a defining moment for us in our journey towards optimising our performance”.
Mazin Alnahedh, Group Chief Executive Officer at Kuwait Finance House Our clients
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